https://www.duanebeaudot.com/homeold daily 0.75 2021-10-29 https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/ea954e6a-4cff-4eb1-aa36-dc1d28e9f930/SCTM_branding_v2.png Home https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/28e9292d-4f14-43af-9086-4447b3328950/ad_campaign_main_v2.png Home https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/be5e4ab7-989f-4095-8359-7ee0c97f8223/booth_main_v2.png Home https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/b9bff9ae-4410-40d9-a34a-ed826118fc43/ad_gallery.png Home https://www.duanebeaudot.com/branding daily 0.75 2022-05-18 https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/53e591f7-3846-4f2e-93b8-63b133fe01ec/Logo_main_v3.jpg Branding - Logos Let's face it, logos are the hardest and the most rewarding design job. When done right, it’s simple but yet subconsciously tells a story. My favorite logos are subtle logos with meaningful imagery without being distracting, eliciting an inner understanding rather than a literal interpretation of the product. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/25dac781-093e-4fd8-bc2b-bddb947528ae/SC-branding-v1.jpg Branding - A new look 17 years ago, I took a job as a typesetter to get my foot in the door as a graphic designer for a cause I truly believe in. One of my first and proudest accomplishments was learning that my ads and designs had inspired the company to rebrand their 24-year-old journal, Stem Cells. I went on to redesign the journal cover to cover. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/46263156-fab2-4273-b080-6cd7b7e89696/SCTM-branding-v2.png Branding - A journal is born Eleven years ago, there was a need for a new stem cells journal. Stem cell research was moving from the lab to the clinic, and the new journal, Stem Cells Translational Medicine, was launched. I was in charge of branding it as the sister journal to the well-established journal, Stem Cells. This journal has a huge place in my heart, as it’s where the rubber meets the road in stem cell science. I have had the privilege to work with pioneers and personal heroes. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/416865b3-8693-40c9-87fc-58353c20c1c5/Shipping_main_v4.jpg Branding - Webinars & Presentations With today’s technology and the pandemic, webinars are becoming more popular. This is a branding suite for an exciting webinar on shipping biomaterials worldwide and even to space … I love regenerative medicine! This is the main webinar graphic, one-pager handout, PowerPoint presentation, and live webinar. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/70a0253e-67f6-44eb-870d-4c96c689f931/STO_branding_v2.png Branding - Let’s change together The Society for Translational Oncology is a respected non-profit organization that I have designed for from its start and through all its brand changes. My original assignment was to create a classic respectable design inspired by a doctor’s home office globe. Later, it needed to shift to complement its official journal The Oncologist, with a more modern look. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/26e3a908-0d88-4a4b-8802-4f42112a24b4/New_STO_Homepage_v5.jpg Branding https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/92bdb90a-ae0a-4693-947e-4c830ae64a57/sct312461-toc-0001-m.jpg Branding https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/0645578c-34a9-409b-b967-c30b0c1507b9/OldSTOMissionStatement.png Branding https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/19d8a27e-bbd8-4f69-81e8-a947e8238d51/SCTMBestOf_2019_Cover.png Branding https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/2dd8b4c1-6a5f-4a87-b936-cf54161c8262/STOFF.Ad.2018.v2.png Branding https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/68e14d2a-90eb-4992-9b30-ee7bed83ac5c/SC_Best_1.png Branding https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/81948bc8-2320-45e6-be60-ba260dcc56be/sct312835-toc-0001-m.jpg Branding https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/697627a5-9180-4e8f-a30a-94e1300abc42/Chabner2019_RegisterToday_v2.png Branding https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/b59c73bc-24db-4f40-9241-01b4d2f19923/SC_32_2_Cover.png Branding https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/ba03d88b-d26c-41ef-b5d0-bf64345da397/SC_highlights_Cover.png Branding https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/b757cc36-526e-42ec-a4fe-57212171a2fa/NewSTOCME-ad.png Branding https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/6da4f8f1-58d3-4d77-af5e-89ad324688ca/SC_35Cover.png Branding https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/59196ac6-2acb-43a4-8fa4-0ff6f9713c3b/SC_SCTM_WSCS_Book.png Branding https://www.duanebeaudot.com/booths daily 0.75 2022-02-16 https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/285448b5-061d-4bdd-9d92-c9b4eaf6c23a/ASCO_Booth-2018.png Booths - From the ground up. I have designed the layouts and all the graphics for booths and conference materials for 17 years. In this image, the shrub wall on the right was hand-painted and assembled by myself, with painted PVC pipes. I even hand-painted the poppies because I couldn’t find exactly the right color in large quantities and on budget. In addition, poppies were placed on the wall by conference attendees. For each poppy placed in this manner, a donation to the Conquer Cancer Foundation was made by The Oncologist. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/0a8b07a4-ae08-489c-9d7b-b626ab18204f/booth_mess.jpg Booths - Make it work. I know what it’s like when you get to the exhibit hall, and this is what you find in your booth. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/1634769646894-NKIGM2H4YS847XK423A0/ACSOVirtualBooth_Samples_v7.png Booths - Virtual booth. Here is a virtual booth I have put together now that more and more conferences are going virtual. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/1634b609-6329-4fa1-9a1e-636b913ec55d/TO_CSCO_2020.png Booths ASCO 2019 https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/1bb06302-a4ea-47ba-bc36-d4345b2cbf76/ISSCR2019-booth.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/56f3add0-eaff-4402-af03-eb8de609723d/ASCO18.2.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/b38cb1ba-4c8c-43dd-b6a1-23b503ea10f1/ASCO_2013_2.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/a3861498-214f-439d-878b-0e868c795a9d/TO_ASCO_2016.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/868f82f6-dc92-483e-b8b4-5822f80503d2/ASH_2016_booth.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/3feac84b-cd80-4afe-8d50-b32627620b46/ASCO2010.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/948c40b0-b3fd-4871-883d-a3a72d77a415/CSCO2011.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/7abb4e05-c695-4e5e-94d2-e0e58b3fbc5c/SABCS2019.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/1bd2e158-ac01-4b7c-88ee-bf293fc0712f/ASH2017.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/bae850f2-dac6-451c-a850-3e5b37e43027/ISCT.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/e2a32948-149c-4131-b98d-95d41b6c333c/TO_ASCO_2018.png Booths Test Caption https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/88554f4a-77c3-48a2-8ca5-03717bc6f7fb/CSCO2019.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/977e6980-b664-4492-98fc-0515b2a5c48c/SABCS_Booth-2013.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/3f2bd9d9-fd7f-4b15-a00f-f41d6e88aa60/DrMurphy_ASCO2016.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/faa0a1f3-3b0c-4fcd-88d1-370d3ea3c98a/IFATS.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/e62778d6-2dfd-4d71-b7bc-7ae3d402184e/Booth_SABCS_2010.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/c3aed89a-673b-40a4-9d55-534ff77a9eb8/TO_ASCO_2017_v2.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/a3d520b6-a3d2-4a22-8f40-2cabcf86c569/TODisplay-SABCS.png Booths https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/879cba86-3997-4fd4-89e5-baa8ca013ec4/ASCO17_2.png Booths https://www.duanebeaudot.com/ad-concepts daily 0.75 2022-01-07 https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/1634941212548-XKTAI10P8NQEEE8RF8QD/TO_TargetPracticeAds_Final.png Ad Concepts - Targeting Your Practice This is one example of the beginning of an ad campaign to promote our new app. I also designed the app and its functionality (see the sister ad below). The symbolism here was our poppy logo reimagined for model technology with the flower’s stem as an antibody to target the practitioners' needs. I promise I designed this version of The Oncologist poppy in early 2014 (before the Apple Photo app came out). https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/1634941802044-LCTC41JTHMW30UY770KR/TO_TargetPracticeAds2_Final.png Ad Concepts - Make It Your App This is the sister ad to “Targeting Your Practice.” In print, it ran on the following page. I also designed the app. One of its best features was that you could customize your feed to filter manuscripts, lectures, and case studies that are of interest to your practice. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/1634942684195-K1ES9WJ0Z870ZWNORSM5/TO_RX_iPad_b2b_final.png Ad Concepts - We Mean Business This is a B2B ad to promote advertising in the app. The concept was based around interactive ads that the app supported to help practitioners understand your product to be comfortable prescribing it to patients. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/1634942934149-CWE0QYKD7HBUJ54A4PTC/TO_iPadDrBag_final.png Ad Concepts - Practice-changing Tool One of my favorite devices in design is to mix old with new…. mixed media is my favorite art form. This ad is a play at the old house-call doctor tools and modern devices as tools of learning on the go. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/1634943314962-UC4E2BZMLJUFUZISTX3E/TO_RXpad_ad_final.png Ad Concepts - A Prescription for Education Our journal is created by oncologists for oncologists, so in a sense, it’s one doctor’s prescription to another. This ad campaign also incorporated a physical handout prop of prescription pads that could be handed out to conference attendees. In addition, the pages had instructions to download the app. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/0adcedc7-8cc7-423d-8b57-0e6efdc2dce7/TO_MMM_CalendarGraphic.jpg Ad Concepts - Mr. March This infographic piece was for a wall calendar in MM&M as part of our B2B campaign for advertising on multiple platforms. https://images.squarespace-cdn.com/content/v1/617080217f80216e6a1ede21/1634943729856-3OMYCMO641GOD5JFPDX2/TO_WordArt_b2b_final.png Ad Concepts - 360 Degree Engagement with Oncologists Hey, word clouds used to be a thing :) This one is handmade. 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